Playbooks

How the best founders actually grew.

Deep-dive teardowns of real founder-led growth. Hundreds of posts analyzed, the systems reverse-engineered, so you can run the same plays.

Allie K. Miller
Allie K. Miller
#1 Most-Followed Voice in AI Business (ex-Amazon, IBM)
LinkedInAIThought Leadership

How Allie K. Miller Became the #1 Voice in AI

A teardown of 100 posts from Allie K. Miller, the most-followed voice in AI business: the six content pillars, the hook patterns, and the loops behind 1.6M followers.

12 min readRead
Steven Bartlett
Steven Bartlett
Founder, Steven.com · Host, The Diary Of A CEO
LinkedInPodcastPersonal Brand

How Steven Bartlett Turned a Podcast Into a LinkedIn Machine

A teardown of 100 posts and 615K+ reactions from Steven Bartlett: the guest-clip volume engine, the aphorism reach engine, the hiring ceiling, and the Diary Of A CEO flywheel.

9 min readRead
Anton Osika
Anton Osika
CEO, Lovable
LinkedInB2BFounder-Led

How Lovable's CEO Built a Milestone-Led Founder Brand

A teardown of 100 posts from Lovable CEO Anton Osika: the six content pillars, the hook patterns, and the hiring and customer-proof loops behind the reach.

13 min readRead
Adam Robinson
Adam Robinson
CEO & Founder, RB2B · MoltSets
LinkedInB2BBootstrap

How RB2B's Adam Robinson Built a Following on Radical Transparency

A teardown of 100 posts from bootstrapped B2B founder Adam Robinson: the six content pillars, the hook patterns, and the trust and launch loops behind RB2B and MoltSets.

14 min readRead
Greg Isenberg
Greg Isenberg
CEO, Late Checkout · Ideabrowser
LinkedInStartup IdeasCommunity

How Greg Isenberg Turned AI News Into an Idea Engine

A teardown of 100 posts from Late Checkout's Greg Isenberg: the six content pillars, the hook patterns, and the idea-to-product and debate loops behind the reach.

13 min readRead
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